
change...
your customeR
Customers champion their champions.
Are your customers champions for your brand?
All the time? All of them?
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Is your Customer Service team enthusiastic, empowered, brilliant?
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Do your people and your customers look like all of your community?
​Every moment equity
​
means
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Every Customer feels
Empowered
Fully Included
in every moment they touch your brand or your product.
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It means Every Customer Service member
feels the same way.
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Experience the Brand ROI of the
ResilEQO approach to
Customer Experience
Culturally Active Marketing
Intersection Branding
Campaign Design
Customer Lifecycle
​Customer Service Teams
Social Impact Branding
​
​Campaign ROI
Reputation advancement
Risk reduction
​
...are the bonuses.
It's easier than you think. Click on the pics of our
Top 4
areas below to learn more.
Equitable Marketing & Branding
Did you know that even many "diverse" creative agencies use unintentionally white-centered approaches and have several key diverse identities missing from their teams? Ever thought about what you might miss without those voices? We can ID gaps with you or your agency, upskill you (or them!), and ensure you have a sustainable equity process for your MarCom team from this day forward. Transform MarCom from cost to revenue center.
Equitable Communications & Creative
Did you know that all the sensory elements of your communication and creative strategy signal welcomes to some and "stay away" to others?
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Let ResilEQO help you to reach who you want to reach and keep everyone else in the "potential fan" club instead of leaving anyone behind or creating risk for your organization. We can also save you money on your ad spend by ensuring every communication appeals to every group. Stop narrowcasting and start including everyone meaningfully. We can show you how or do it for you
Compliance & Risk
Did you know that the American Disabilities Act protects the user, not your company, when it comes to UX and your creative media that you may not know is discriminating? Litigation from individuals is at critical mass and on the rise. Don't lose company money you could save or lose potential customers to accidental microaggressions in your UX.
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At ResilEQO, we are experienced, multi-disability professionals. We will review a part or the whole of your externally facing collateral collection for exposure and opportunities, and work with your team to close a few or all of your gaps.